Click an element, change the text, watch the preview update — that is how your team works in Sanity Studio. AI features adjust text, translate and describe images, right inside the Studio. Structure and website stand in a few weeks; after that your team maintains the content itself.
For teams that publish often — in several languages
Sanity is a headless CMS: content lives separately from the website and can appear on site, app or newsletter. It fits when several people publish regularly and content appears in several languages. You see every change immediately. For a small, rarely updated website the build does not pay off; there are simpler routes for that.
The detailed assessment is in the article on Sanity CMS. The Headless CMS agency page compares Sanity with Payload and Strapi.
Click, change, see it live
The screencast shows a Noevu demo instance: a website with pages, blog and products in three languages. The page preview on the left, the editor panel on the right. A click on a product opens name and price; the change appears in the preview immediately. One more click publishes.
Three things your team notices every day
Editing on the page
Your team opens a page in the Studio, clicks a section and edits text or image in the panel. The preview follows immediately; a draft stays a draft until you decide to publish.
AI features in the Studio
The Content Agent shortens or expands text, translates posts into your languages and describes images. Every suggestion runs against the content structure before it enters the document.
Built in weeks
No server, no database: Sanity hosts the content, the structure is code, the site runs on Astro or Next.js. A clickable preview shows the finished result before the quote.
Licence and data location
Two parts, two rules
The Studio — the editing interface — is open source under the MIT licence and runs wherever you want it. The backend with your content is proprietary and lives in Sanity's cloud, optionally in the EU region.
A Swiss server is not possible with Sanity. If your sector requires data in the country, Payload is the fitting route — self-hosted, in Switzerland if you wish.
How the roles are split
Build — Noevu
Operation — your team
Design frame — as protection
The visible website is built in Astro or Next.js; both read the content through Sanity's interface. How fast such sites load is shown by the measurements on the custom website design overview.
From structure to publishing
Content types, languages, channels
In the first conversation and workshop, the content structure takes shape on paper before any code exists. You see which fields a page needs, who maintains what and which languages are in from the start.
See what you get — before the quote
A working preview of the website with real content, built rather than drawn. You click through it and decide on that basis. No pig in a poke.
Structure, Studio, website
The content structure becomes code, the Studio gets its preview, the website takes shape in Astro or Next.js. Your team gets to know the Studio with real content before the site goes live.
Being online is just the beginning
Your team publishes, translates and swaps images itself. The service package covers smaller adjustments and further development, and Noevu monitors the system proactively and with AI support.
Your Sanity project starts with a conversation.
A free video call clarifies whether Sanity fits your scope. You discuss content types, languages and the timeline for the build. A binding fixed-price quote follows.
Sanity in detail: articles and context
What Sanity does, what it costs and where the data lives — articles for SMEs choosing a content system.
Answers to common questions about Sanity:
What separates Sanity from Payload — in one sentence?
Sanity delivers the editing system and the content store as a cloud service with editing directly on the page; Payload runs on your own server, in Switzerland if you wish.
Everything else follows from that sentence. Sanity fits when the editing experience and a fast build matter most. Payload fits when data location and custom application logic decide. We build both routes with Astro or Next.js; the Headless CMS agency page compares all three systems.
Where does our content live with Sanity?
In Sanity's own cloud, the Content Lake — on Google servers in Europe, region Belgium. You choose the EU region when you create the project; your own or a Swiss server is not possible with Sanity.
For most SMEs this is unproblematic under Swiss data protection law, because the EU counts as a territory with an adequate level of protection. If your sector requires data in Switzerland — health, public authorities, finance — Payload is the fitting route.
Does our team need developers to run Sanity?
No. Day-to-day operation — posts, pages, images, translations — needs no programming skills. Your team works in the Studio, clicks a section on the page and sees every change immediately.
The build needs developers: Noevu creates the content structure, the input forms and the visible website. The design frame — grid, colours, type — stays predefined afterwards, so the look stays consistent no matter who writes. The service packages cover smaller adjustments and further development.
What do the AI features in Sanity Studio actually do?
The Content Agent works directly in the Studio. It shortens or expands text, translates posts into your languages and writes alt text for images. On request it checks hundreds of documents for missing fields or outdated links.
Every suggestion runs against your content structure before it enters the document — the AI cannot fill fields incorrectly. You decide during the build which features your team uses.
What does a website with Sanity cost?
The build is the largest item: content structure, Studio and the visible website. The price depends on the number of languages, the content types and features such as search, filters or forms. Every project gets a binding fixed-price quote — no hidden costs.
On top come Sanity's own fees. The free plan covers many SME websites; above that, Sanity starts at around CHF 12 per user per month (converted from USD 15). Website hosting and the service package come on top; both are listed in the quote.
